Why Off-Plan Properties Offer the Best Deals in Dubai

Dubai’s residential real estate market achieved a record-breaking performance in 2024, reflecting increasing investor interest and demand for premium developments. According to Savills, total transaction volumes grew by 47% year-on-year.

A major driver of this growth was the off-plan segment, which accounted for 68% of all residential transactions, up from 55% in 2023. To meet this demand, developers introduced over 50,000 new units throughout the year, which marked a 25% increase compared to 2023 with many projects witnessing rapid sell-outs shortly after launch.

Apartments represented 82% of all property transactions, with 68% of those being off-plan units. Meanwhile, villas comprised 18% of total transactions, with 68% of those sales being properties still under construction, which is a notable rise from 45% in 2023. The outlook for 2025 remains strong, with off-plan properties holding their position as a key player in the market.

What Makes Dubai’s Off-plan Properties So Appealing?

Off-plan properties have become a top choice for those looking to enter Dubai’s dynamic real estate market. Their unique advantages make them especially appealing in a city known for innovation, growth, and opportunity.

High Returns on Investment

Off-plan properties in Dubai often come with prices that are significantly lower than ready-to-move units in the same area. Investors can purchase units at a discounted rate and benefit from capital appreciation as the development nears completion.

By the time the project is ready, market value typically rises, allowing early buyers to secure substantial returns. This potential for growth, particularly in emerging and high-demand neighbourhoods, makes off-plan investments a smart choice for those seeking long-term value.

Flexible Payment Plans

One of the standout features of off-plan properties in Dubai is the flexible payment options. Developers commonly offer post-handover payment plans or instalments throughout the construction timeline, which reduces the financial burden and makes property ownership more accessible to a wider range of buyers. For investors, it means securing a property with a relatively low initial cost.

Strong Rental Demand and High Yields

Dubai continues to experience strong rental demand, particularly in prime areas and new communities. With a growing population, an expanding economy, and continuous infrastructure development, the city remains an appealing destination for both residents and expatriates. This translates to high occupancy rates and solid rental yields, especially for properties near business hubs, beaches, and entertainment destinations.

Off-plan units, once completed, are often more modern and better aligned with current tenant preferences, making them easier to lease at premium rates compared to older properties.

Robust Legal Framework for Buyers

Dubai’s real estate market is governed by a well-regulated system that protects off-plan buyers. The Dubai Land Department (DLD) and Real Estate Regulatory Agency (RERA) have implemented strict measures to ensure transparency and accountability in off-plan transactions. Developers hold buyers’ payments in escrow accounts, ensuring that funds are only used for construction purposes. They also have to disclose construction progress and expected completion date.

Customisation

Buying off-plan also gives buyers a degree of customisation. Depending on the stage of construction, you may be able to choose layouts, interior finishes, and colour schemes. This is especially appealing for end-users or investors who want to create distinctive units that meet niche market demand.

Invest in Off-Plan Properties with Meraas

At Meraas, we are committed to building integrated communities that elevate everyday living. With projects like Madinat Jumeirah Living Riwa, our focus remains on offering off-plan opportunities that combine prime locations, thoughtful designs, and strong investment potential.

Contact Meraas team today to learn more about our new off-plan projects in Dubai.